🌺 Anywhere Aloha: The OluKai Challenge to Share the Water
Community
Jun 23, 2025
Share the Water. Share the Aloha. Win OluKai Gear.
This summer, SeaPeople and OluKai invite you to bring someone along for the ride. Whether it’s your partner, your pup, or someone new from the SeaPeople app, it’s time to track a trip together and show us what Aloha looks like—wherever you are.
What is the OluKai "Anywhere Aloha" Challenge?
For two weeks only, SeaPeople users are invited to take part in a global celebration of togetherness on the water. Inspired by OluKai’s ethos of Aloha—connection, kindness, and shared experiences—this challenge isn’t about going far, it’s about going together.
📸 SeaPeople user: @msdsgn
How to Join the Challenge
Step 1: Open SeaPeople and start a trip during the challenge window
Step 2: Bring someone along—your crew, your crush, your kid, your dog, or a new friend from the app
Step 3: Post your trip when you’re done, and include a photo showing who you shared the experience with
💡Remember: Make sure you tag your trip to the Anywhere Aloha challenge when you post in SeaPeople
The Prize: 50 Pairs of OluKai Boating Shoes & Sandals
OluKai is giving away 50 pairs of premium boating shoes or sandals to participants in the challenge. These aren’t just stylish—they’re made to handle sun, salt, and spontaneous cannonballs.
How we’re picking winners:
30 winners will be chosen at random from all eligible entries
20 winners will be hand-picked by the SeaPeople crew for the most Aloha-filled, heartwarming, or epic posts
Post your trip. Show the love. Win something that goes with you wherever the water leads.
When is the Challenge?
📆 Challenge Dates: June 25-July 8th
Beginning at 9:00am EST on June 25th and running until 11:59pm on July 8th.
What Counts as “Sharing the Water”?
We’re keeping it loose. Some ideas:
Take a friend on your skiff
Bring your dog ride shotgun
Invite out a SeaPeople user you’ve never met IRL
Paddle out with your neighbor for a SUP
Sail with your mates
Link up with another boater for a raft-up
Just don’t do it alone. This is about sharing the joy. Get a picture of you and your crew and show us!
Why We’re Doing This???
SeaPeople is built on community. And OluKai’s mission is to connect people with nature and each other. Together, we believe time on the water should never be a solo act. Aloha can happen anywhere; it just needs someone to share it with.
Fine Print:
No purchase necessary to enter or win
Open to all SeaPeople users 18+ in locations where OluKai ships
Prize is coupon code for one (1) pair of OluKai boating shoes or sandals per winner
Winners will be contacted via DM in-app or email linked to their SeaPeople account
Multiple entries allowed (one prize max per person)
30 winners will be selected randomly from qualifying entries
20 winners will be selected based on creativity, community spirit, and photo content
To qualify, each trip must be tracked with the SeaPeople app and include at least one photo showing someone you shared the water with. Trips must be tagged to the Anywhere Aloha challenge in app.
Prizes are not exchangeable for cash and cannot be transferred
SeaPeople and OluKai reserve the right to use submitted trip content (with or without credit) for marketing purposes
Contest void where prohibited
Shipping of prizes only available to countries serviced by OluKai (see shipping policy [link to Olukai shipping policy])
Winners will be announced within 2 weeks of the challenge ending
Who Can Join?Anyone with the SeaPeople app! No purchase necessary. No limits on how many trips you post; but the more love and community you share, the more likely you are to win.
Have Fun!
Go out there, share your love of the water with someone new, or someone you take out all the time. Get creative with your 📸 selfies, and get yourself some new kicks!
