Our story
The water connects us.
The software should too.
Boating had too many apps. We wanted to fix that.
Weather in one place. Routes in another. Local knowledge scattered across guides, forums and social media. Trips saved somewhere else. Friends and family following along somewhere else again.
We thought boating deserved better.
How it started
SeaPeople began aboard a boat with a simple idea: build the thing we wished existed.
What started with people and trips grew into something bigger. Every mile logged made SeaPeople smarter; powering better ways to discover places, understand routes, check weather, share trips, and keep a lifelong logbook.
All in one place.
Founded in 2024, SeaPeople has grown from an idea aboard a boat into a global boating platform used in over 180 countries by all types of water enthusiasts.
The crew
We’re boaters building for boaters. With backgrounds in technology, marine businesses, community building and a lot of miles on the water.
Logan Rowell
CEO + Co-founder
18+ years in marine industry, recreational boating expert and community builder.
Jean-Michel Lemieux
CTO + Co-founder
Retired CTO of Shopify, building product for his needs from the middle of the ocean
Sailing La Vagabonde
Marketing Partner + Co-founder
Sailing media pioneers & sailing legends. Elayna & Riley do it, see it, and craft the future.
Caroline Rowell
CFO + Co-founder
Lifelong boater and serial boating biz entrepreneur. Living what she's building at SeaPeople.
Where we are now
Today, SeaPeople is used by more than 120,000 boaters around the world, with over 15 million miles logged on the platform. Along the way, we’ve been named Apple’s App of the Day and built a 4.9-star community that keeps growing every day.
Get in touch
Whether you’re looking to collaborate, invest, or feature us, we’d love to hear from you.
Press Inquiries
Investor Relations
invest@seapeopleapp.com
Brand Partnerships & Integration
partners@seapeopleapp.com
Support & Questions
support@seapeopleapp.com
Join the journey
We’re building the digital home for life on the water.
From the first idea of where to go, to checking the weather, finding a place to stop, sharing the trip live and remembering it years later, we believe those experiences should work together. Because the best technology for boating shouldn’t mean more time looking at your phone. It should mean more time on the water.
